While I have
always seen Beyonce as a strong figure of female empowerment, from Destiny’s
Child’s Independent Woman and Survivor to Run the World, others have been less certain. I have read many
conservative opinions of her ‘over sexualised’ dress sense amongst criticisms
that she is being appropriated by the masculine music industry to represent
feminist ideals in order to sell records to women.
I’m calling
bullshit.
My reasons
being, her newest, suprise-released album, Beyonce,
is her most earnest revelation of female empowerment to date.

Pretty Hurts is perhaps the most explicit example
of feminist ideas throughout the album, criticising the shallow and problematic
nature of Western culture’s obsession with physiognomy. The video accompanying
the song exposes this through an American beauty pageant, the epitome of
vanity. Beyonce sings ‘it’s the soul that needs the surgery’, suggesting it is
this ideology of female outward perfection which needs to be altered as it is regressive.
***Flawless is a homage to feminism, pumped with
aggressive assertions of empowerment: ‘bow down bitches’. This is accompanied
with the insistence that ‘Yonce is not just Jay Z’s ‘little wife’, perhaps a
reference to her much-criticised decision to name her 2013 tour ‘The Mrs Carter
Show’. ***Flawless seems a heated
affirmation that she ain’t defined by no man *clicks fingers*. The borderline
martial imagery is also manifested in Superpower,
where a vision of people power questions society.

The album’s
sampling of a speech by Chimamanda
Ngozi Adichie is also a brave moment. The speech discusses various experiences
of the modern woman, and paradoxes the modern feminist is confronted with. Beyonce seems to recommend a reform of
societal thought, not to value women for their looks or relations to men but
for their actions.
Referring
back to the conservative view of Beyonce being sold through objectification,
the album does anything but shy away from these constructions. Songs such as Rocket, ‘Yonce, Drunk in Love, the
subtly titled Blow, and Partition are all sexy as hell. From performing for Jay Z in the Crazy
Horse strip club, to the fragmentation of the female body through close up, the
videos accompanying these songs all conform to various examples of the male
gaze.

Alone, these
songs do not suggest a feminist message - indeed they are the types of songs
other female artists, such as Rihanna (Pour
it Up), churn out consistently. However it is the consciousness of the
feminist argument, within other songs on the album, which casts Beyonce as a
much more nuanced and intelligent artist. The aforesaid Adiche speech mentions
how women cannot be sexual beings as men can. I would argue that these songs
experiment with female sexuality to question such conservatism.
I’m sick of
the argument that women who dress in a revealing manner cannot be feminist, as
it’s for the attention of men. How do you then explain the primarily female
audience at Beyonce’s concerts? Is she being objectified then? What if – and
this is a radical premise –women just like feeling sexy. In fact, the sultry French
passage in Partition translates
(admittedly less glamorously) into English as ‘men think that feminists hate
sex, but it’s a very stimulating and natural activity that women love’. There
is a misconception, which Adiche addresses, that to join the feminist club you
must A. hate men and B. veto sexuality. This assumption is beginning to be
eroded, thanks to feminism’s inception in popular culture, of which Beyonce is
a strong example.

Beyonce is
not the perfect feminist, whatever that may be. But she is a real, nuanced
human being, a strong, empowered woman who is a role model to millions. Her
album charters real female experiences, with Heaven touching on her miscarriage, Blue about the unconditional nature of motherly love, and Jealous and Mine reflecting on the complexities of marriage.
Yet it is Grown Woman, the album’s finale, which
encapsulates the spirit of the entire artwork. That line ‘I can do whatever I
want’ transcends the song because it is what Beyonce has been saying in every
song. She can so what she wants: she is Beyonce. She can be a seductress,
mother, revolutionary, and businesswoman. And with this message she is speaking
to all women: we can have it all. We don’t have to worry about whether being
sexual compromises our ethics, or being a mother and wife makes us less
‘feminist’, to me that is not what feminism should be about: rather it is
choice. To me, the message here is that we don’t have to be restricted by an
unattainable ideal. We can have it all.
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